metadata in HTML let you specifies information about a document rather than document content in a diffrent of ways. the meta elements includes description, keywords, autor, etc...
metaddata provided by using meta tags is a vey important to your web. it can assist search engines in finding the best match when a user performs a search.search engines will often look at any metadata included on web page especially meta keywords. meta keywords useful in web ranking.it helps you to rank your web site in diffrent search engines.
Meta tags examples:
Specifying Keywords:We specify keywords which will be used by the search engine to search a web page.
please see below example which we using for our web site
<head>
<meta name="keywords" content="markup tutorial, Leanr HTML" />
</head>
Document Description: this is most important for your web page.this is short information about your web page. many search engine use this information while searching web page.
Document Refreshing: you can specify a duration after which your web page will keep refreshing.
You can specify a duration after which page will be refresh.
<head>
<meta http-equiv="refresh" content="10" />
</head>
Setting Author Name:
You can set an author name in a web page using Meta Tag. See an example below:
<head>
<meta name="author" content="Abhishek" />
</head>
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